The meaning of packaging design creativity

The packaging designer should design the product packaging from the perspective of marketing, looking for a sleek and distinctive packaging and hype to identify changes product. Specify the creativity of the packaging design is only one choice also pointed out that the main image is reasonable, the product is attractive.
The packaging design as a form of design, most of which are known in the form of packaging. Using these principles, aesthetic form, color, and other factors change, represented the shape of the packaging function and appearance of the packaging visual form. The packing of the container must be able to protect should be the product can be a great look with an affordable solution.
Followed by structural packaging design, packaging design begins with the basic functions of packaging, recycling and convenience of real production conditions, particularly from scientific principles, the design of the exterior and within the eye of the neck is based. Award-winning design, the main function of the effective protection of property, and secondly, you should consider running, Show, calving ease and try. Given the reuse of content and display functions
Finally, the packaging design as a template, text, color, and other forms of support, emphasizing the characteristics of the product and the image tends to be a modern and innovative design, vivid colors and crisp text and decorative landscaping products to promote the sale of the product. The packaging design is a science that combines art and technology practice, a discipline techniques of art and crafts and consider marketing, fuel, psychology consumer, etc.
If the product has a good sale, it lies on a great packaging design, the designer should combine product together with the structure design and the graphic design with fully creativity. Only in this case, the role of package design rocks.

What's integrity packaging design?

A successful packaging design often includes three effects: convincing people over long distances, lovely people, if you close it and impress people for a long time. At the same time, the successful packaging design has five main points:
① trademarking: short and clear images that are to be achieved;

② Features: Functions of raw materials and resources, and you have to pay attention to open the package, also featured graphics and text easily.

③ Patterns: appearance should be smart, wonderful, very successful and rich artistic metaphors;
④  Readability: the text on the label should be clear, simple and straightforward, with clear descriptions of the products;
⑤ Impression: good packaging makes the products on the shelf has a strong appeal for the people;

The integrity package design with these five key points, consumers do not want put it down. Thus, in the process of integrity packaging design initially focus on the development of various elements of the system as a whole relationship.

The integrity packaging design is the development of the modules, composition, colors and fonts. It was decided to form a package structure, composition reflects the image of packaging style that represent the colors pack mental point of view, the letter is a direct reflection of the nature of the contents of the package. Thus, the integrity packaging design with colors and other characters are intended to provide further so as to serve as an idealized composition modeling experience, viewing the package color text of the scientific and practical, low cost and competitive pressures expressive four requirements. 

10 details help the carton packaging design more attractive

To make the carton packaging design more attractive to people, the producers did their best, the following 10 details will help the carton packaging design more attractive:
1. Raw material. The carton packaging design focus on the raw material, which is the personality traits of raw materials.

2. The product itself as the main image on the design of the box. Reproduction of assets used as a photo-realistic materials directly to the package design, it can send the goods directly to the customer information to  understand and easier to take. 

3.Embody the commodity characters in the carton packaging design.

4.  The trade mark or logo as the main image. It is often a sign of origin, trademark or logo for greater transparency in the market, it is easy to be accepted by consumers, the gain. 

5. Carton packaging design with the characteristics of the products to be essential.
6 products or raw materials as the main image.
7 object of consumption as the main image.
8 Frequently, animals, plants, flowers, etc. In our daily life, as the main image.
9 special text effects as a major part of the carton packaging design.That is the most direct way to convey information, but also different levels of equipment.
10 Paragraph one color as the main image. Such as green tea, chocolate brown.
Regardless of the type of images used in the carton packaging design is the most important task, the exact position with features to help producers to find a great position of the commodities to promote their sales.

The rules of carton box template design

For the carton box template design, on the bottom of the box is necessary for enough strength, but also to simplify things. At the bottom of the window containing essentially putting the back cover, belt guard, bottom lock, lock the car down the walls of the wall of the cover glass adhesive back, and so on.

The box contains a powerful, white cardboard, paperboard, coated kraft paper, with two of the power supply, paper and cardboard, glass, and other varieties. Less than 0.3 mm cardboard thickness and rigidity, it meets resistance, but more than 1.1 mm in the overall process of folding carton equipment is difficult to obtain a satisfactory mark.

The carton box can be sent as a storage and stacking of flat cardboard on both sides of the window long enough fiber for the necessary properties and flexible enough not bending folds window cracks along the fold line.
The thickness of the corresponding table of the carton box template design depending on the size and weight of the contents of the basic structure of the process of the formation of pasteboard is not divided into different categories of pipe, tube-sheet no, tube plate. In addition, the package also local structures in the form of the cover, in which the bottom of the boxes, cardboard boxes, self-locking lock angle, walls, windows, screens, etc.. Cardboard often resolved in accordance with the characteristic structural features of the basic structure can also be sub-structures, such as in the lower plate of the castle, the structure is a tube, but the structure is the structure of the characteristic features of automatic background of his name. Another example is the board has two distinct structures, the local structure of the side walls of the box can be folded and the other is a basic structure including the shell.

The 4 features of the packaging design

There are 4 features of the packaging design:

1. Protects the product prevents the invasion of sun, wind, rain, dust, pollution, environmental factors, evaporation, loss, melting, pollution, collisions, extrusion, losses, etc.;

2. This means that to understand the value of the property and its value in use and increase the value of the goods;

3. For storage purpose, such as loading and unloading equipment, pallets, shipping, receiving, transportation and sale;

4 This product landscape to attract customers, and the development of sales;

Now the carton packaging design is the same with clothing and modern design draws attention to measuring the aesthetics and creativity. Developer must help all sorts of products in sufficient efforts on the product packaging. The packaging designer specialized product design captured the attention of consumers, stimulate their desire to buy. Packaging design services for consumers in terms of consumer preferences is the main starting point for the design of packaging. Therefore, changes in the consumption pattern packaging design has a significant impact.

Before we will buy the product firstly we need to see the packaging. This shows that the packaging design is good or bad which plays an important role to customers make their decision. Since ancient times, primitive society, the Agrarian Age, science and high technology in modern society, the packaging and the emergence of human evolution, the development of production and the exchange of scientific and technological progress and sustainable development and is still the second milestone occurred before.

Culture in product packaging design

With psychological feeling of consumer packaging design is inextricably linked with the feeling function applicable conditions, the sense of quality, cheap feeling, the feeling of novelty, soft grip and other benefits of aesthetic ... All this shows that the product packaging design without the aesthetic and cultural skills, it is difficult to establish the aesthetic value in the package.

Packaging means, the composition can not be achieved without the use of contrast agents, reports, is symmetrical, rhythm, space coordinates, and so on, by modeling the structure of the the stable and easily symmetry and inseparable "balance, contrast and synthesis harmony, proportion and scale, rhythm and intonation and analog, change and unity of aesthetic treatment in related fields.Culture has a direct influence on the design of the product packaging, is the visible manifestation of the influence of cultural heritage a major role in product packaging design in the following points.

Firstly, product packaging design, support for the aesthetic culture. Aesthetic culture is the most important experience spiritual and emotional, to enjoy the culture, social and emotional. In general, the aesthetic culture of the reality of the culture, art and culture as the core of a wider spiritual and cultural tradition. With the continuous development of society as a whole civilization, the aesthetic vision of humanity and the field of aesthetic activity to continue to grow and develop.

Second, the role of technology to support culture in packaging design. Now, the technology was based cropping system on the host computer technology, which plays an important role in supporting the product, R & D and production developed. For example, the shape, the design, layout and design of packaging products in developed countries has created the technology of the computer for a long time. Can be done with computers, calculating, comparing, and change in the process of packaging design with a computer, packaging designers can scare without health community long physical and mental, that which could significantly reduce the development cycle, the precision of design results. and optimized the design and development of packaging design modern technological culture.

Carton box molding process

In the design of the carton box, you must first meet the general requirements, open means that the main area of ​​the board should satisfy most consumers usual. Second, we must consider the relationship between the carton box structure design and graphic design, it means that the structure of the design according to the characteristics of the packed product, environmental factors and the needs of users, it is reasonable is a design, infiltration, adhesive strips, dust flaps and other components. This is necessary for the general design principles meet and coordinate with the shape and design requirements. The shape and decoration must be an aesthetic point of view, focusing on the properties of a box. In addition, the size and strength of the structure is also important in the design of a box not only affects the appearance and quality of the cardboard box, and the relative costs of production and circulation.
According to the method of forming a carton can be divided into a cardboard box and glued cardboard. Paperboard is generally made of cardboard (thickness of 0.3 ~ 1.1 mm) according to the cutting and creasing, folding, folding flat for transportation and storage of goods, to the load. The advantages of low cost of production and sale of carton, suitable for medium to high volume, flexible structural changes, but his strength is low. Carton with plywood, it can be folded into a flat plate, and are transported and stored in the solid body. With a good anti-Pearce and combat effectiveness, rigid box, in the general area, but the intensity of the work of production workers, are products, at low speed, and the cost is high and is suitable for jewelry.
In the carton box molding process the blank of cardboard and printing process primarily affects the quality of the carton. If the cut is bad, it will affect the flow in one carton, and also lead to lose if the print quality is bad, it will affect the beauty of a cardboard box and its function. Therefore, you should pay attention to the precision cutting and printing of a paper box. In the manufacture of laminated cardboard, gluing process affects the quality of the box itself, gluing and decorating the corners requires a sticky solid, and there are no bubbles, flat and smooth. Position of the logo and the model is not correct. Now, the bonding process can by gluing together many packages are made.

The carton box is not just a set of products has high artistic, so that the principles of the carton box design should be scientific, reliable, attractive, durable principles correspond. Designers should reflect the scientific development of the internal and external structure of a box, depending on the characteristics of the packaging industry, the environment and the needs of users and other factors, it is necessary to the, ease workload of security features to use and display a box, and the identity of the general effect, given the structural modeling and design.