The marketing features of carton packaging

Packaging has become the main actors of the market in real assets have a strong connection with consumers of mental activity. As a designer board, if it is not to understand the consumer psychology and "made blind. How can the attention of consumers and how to awaken their interest to continue to encourage them to make the final purchasing behavior, knowledge must include consumer psychology. Therefore, research on consumer psychology and the change is an important part of the design of the carton packaging. Only the purchase and administration of the law of consumer psychology to effectively improve the quality of design and sales effectiveness by increasing the value-added products. Consumer psychology is complex, very few long-term maintenance of orientation in most cases may be included two or more mental health needs. Psychological help to make a series of cardboard displays the exact opposite.
Product packaging is the first line, directly to consumers. Consumers can not directly with the visual identity of consumer products on the market of real contact, before purchasing a product, they should at packaging, packaging has become the product image, but also the image of the specific labeling, packaging design is almost a direct transfer with the launch of the brand. A key role in Mr. Levens (Lai Man Polly SIMO Consulting in London, founder of the company) in the nineties, he said. . "Incarnation of packaging material for all non-core activities and the package contains all the elements of the mark is a mark of the ontology.
Packaging design, including design and visual development of two parts.80% of people feel outside of the visual information of the adoption. Psychologists say that: the height of visual information in the strength and the recall and memory in the cerebral cortex. The representative of a strong brand and packaging design of products should focus on the visual design of the packaging.
The visual design is graphic, colors, logos and text on the packaging design, designers must consider not only a part of the mark, such as the harmonization of all elements of the overall design of the brand . The whole design package is a representative of the value of visual design brand must actively take the initiative to extend this value should not only against internal and external connections to ignore the image. Supports the creation of a brand can be achieved through visual design.
As part of improving living standards, product quality compared to sublimation, so that the drawing of comics on different purposes, quality, variety, object serialization, in especially in pharmaceuticals, cosmetics, spirits, etc., should be based. In the design process must be fully qualified psychological needs of people at the function, representatives of refinement.
Lot of that of the original function of protecting goods in some promotional items and improving its image and other complex functions to improve the strategy of packaging design, which takes place at long product development, production, sales process, a number of brand image are inextricably linked package design is integral to creating a positive image of the brand. We will merge only the understanding of product features and positioning of private consumers to the rational use of visual language and design to create a brand packaging.

Industry requirements on carton packaging

Think of cosmetic companies that are fully integrated into the design with promotion purpose , in terms of product sales can be proved to be more favorable for the sale, including colors and patterns, the elements in the center of chemicals in carton packaging all day. Especially in the cosmetic industry, a beautiful high class packing worldwide. In order to get the customization of products, manufacturers of cosmetics tested luxury packaging with paper packing hardware with high quality.
Food companies say that the field of cooking with consumers feeling of freshness, as the invention of printing, the specific form that the shelves can better play the role of promotional products. Companies should consider packaging design, they combine the properties of paper, and reflect the different prints, to maximize the unique packaging.
Pharmaceutical companies believe that medication safety is essential for the packaging needs of pharmaceutical packaging, including boxes, responsibility for improving the safety of medicines. At the same time, convenience, safety, carton packaging can inspire consumer confidence in the quality of medicines. With the gradual liberalization of the drug market, pharmaceutical companies are increasingly demanding more cartoon drug.
If the cosmetic, pharmaceutical or food, there were some "firm grip" is the result of the overall needs box. The main factors affecting the strength of cardboard models, including a collage glue sticks adpat characteristics of the population area, surface treatment, packaging, cardboard, air, and so on. Packaging is done, select the adhesive according to the situation is different.
Compressive strength of the window with the structure of the material strength of the paper, the structure of the model window and related processes. Thus, the client must select the appropriate equipment, window model and type of production method. Good or bad carton is forming in the production process and equipment, it is a success or failure in the formation of a chain of cut and paste. Step cutting products, in addition to just about graphics, choice of materials and combinations of the process is undoubtedly important.

Today, the cardboard packaging function was significantly improved, high strength and good resistance to moisture, printing, carton technology has made great progress. The combination of light restoration and recyclable carton recycling has become a trend. Which tray to accommodate the individual needs of the industry? The box packaging automatic carton production? Each industry has its own standard.

The meaning of green design

Currently, green design has become one of the biggest problems is that the design community should be strengthened, especially in the IT industry for the development of green design. In fact, green design is not as difficult as you thought, seemingly minor improvements in many details, you can save significant money. How to save as much as possible to help develop new products, related materials, compact, intense product and packaging design, and even refuse to take on bulk purchases, re-use of packaging design is the choice of easily recycled or renewable materials, and packaging, use of materials or materials that are difficult to avoid the reproduction of environmental damage is largely reworked to investigate this case in order to capture energy savings in the production of materials of technological processes for consumers and product design can be reused for the health and safety and good environmental integration, development, and long life are blocked .
The main content of green design: material selection and management, product design for disassemble and recycling of products. Talk in terms of industrial design, design of facilities must satisfy the principle of reducing the 4R (reduction), reuse (reuse), recycling (recovery), recovery (recovery). Efficient use of land resources and energy at the beginning of green design, designers, life cycle process, to monitor the new products, check out the new product throughout the production process and the natural environment and the impact of human impact on the entire process. This may require the designer to control the selection of materials, components which are harmful and harmless ingredients can be mixed together at the design stage and included the use of concrete in the development, with subsequent disposal of the product life cycle, residual value and the process of intelligent design in order to facilitate processing of the product should be easy to disassemble, easy maintenance and disposal.
In this case, most engineers consider the modular units, depending on the characteristics of the product of choice and combination of modules may have different products to meet the needs of different users, but also extended to facilitate the demolition and recycling service, then re-design, the design should take full account of possible recycling of materials and industrial components, to achieve, including the recovery of costs and methods of handling the full and effective use of spare parts and material resources and energy to protect "the environment. Another problem is the design of a package with a green focus to try to reduce excessive consumption of resources, attention to the use of recycled materials.

Carton box step and repeat with Packmage CAD software

Carton box step and repeat process is the basic process for carton packaging manufacturing, it related to the profits rate of the printing factory, so how to save cost in this process is the most concerned topic in the printing industry. Packmage CAD step and repeat features could step and repeat single box template rapidly with optimized solution, if there are two or more carton box templates on one cardboard, it should step and repeat manually to get the best step and repeat solution to save paper.

Carton box templates

 

                                                 

 Please check the carton box templates above, they are from the same client and the quantities is huge, if we only select one box template to step and repeat, there will be lots of waste during printing, the paper utilization is much more lower than step and repeat them together. There's small skills we could step and repeat them manually.

Firstly we could use the tools in the tools bar to adjust the position of the two box templates on the cardboard. Here we only need to Y flip the right box template, then move them together.

carton box step and repeat

 Secondly, Click Array button on the tools bar and input the quantities of the line and row and confirm.

carton box step and repeat

 In the cardboard, we can step and repeat 48 box templates, if we step and repeat single box template on the same cardboard, no matter which box template we choose, we could only step and repeat 42 of them.Apparently, we step and repeat them together could improve the paper utilization to help the printing company save cost. For further information about step and repeat, please check the Help documents on Packmage CAD website.

Download links of free packaging design software

1. Rapidshare
https://rapidshare.com/files/2882105791/Packmage_CAD_2.0.2.9.zip
2. Hotfile
https://hotfile.com/dl/157212930/6c07aeb/Packmage_CAD_2.0.2.9.zip.html
3. Wupload
http://www.wupload.com/file/2683740744/Packmage_CAD_2.0.2.9.zip
4. Uploaded
http://ul.to/gmgwv204
5. Mediafire
http://www.mediafire.com/download.php?a7qu4n97lp7l7x9
6. 4shared
http://www.4shared.com/file/NNVZpbua/free_packaging_design_software.html
7. Badongo
http://www.badongo.com/file/26888748
8. Filefactory
http://www.filefactory.com/file/fqfkn1n95hh/n/Packmage_CAD_2.0.2.7.exe
9. Ifile
http://ifile.it/d1vm8nz/Packmage_CAD_2.0.2.9.zip
10. Sendspace
http://www.sendspace.com/file/8u2mkj
11.Megashares
http://d01.megashares.com/dl/bbTlwzC/Packmage_CAD_2.0.2.7.exe
12. Letitbit
http://letitbit.net/download/95254.9602d7f4ca5efdb2f948c1df3288/Packmage_CAD_2.0.2.9.zip.html
13.Depositfiles
http://depositfiles.com/files/4v68al9w9
14. Crocko
http://www.crocko.com/08F2796CED584751BC989F605A283759/Packmage_CAD_2.0.2.9.zip
15. Uploading
http://uploading.com/files/32c323c6/Packmage_CAD_2.0.2.7.exe/
16. Furk
https://www.furk.net/df/52ddd0f18ed15afd
17. 4fastfile
http://4fastfile.com/abv-fs/7669-1338428105/packmage_cad_2.0.2.9.zip
18. Goldfile
http://goldfile.eu/3s8b0kdgmvop/Packmage_CAD_2.0.2.9.zip.html
19. Gigasize
http://www.gigasize.com/get/fllopxks37d
20.Turbobit
http://turbobit.net/g6d1jfh88jwk/Packmage_CAD_2.0.2.9.zip.html
21. Hitfile
http://hitfile.net/Mlua/Packmage_CAD_2.0.2.9.zip.html
22. Zippyshare
http://www59.zippyshare.com/v/11809420/file.html

Informational improves carton packaging industry

The project of information technology in the work of the board allows the exchange of information and coordination within the company, but also allows us to understand customer needs, packaging is done, the progress so far completed as a producer of paperboard, it is difficult to understand the sales of specific products, customers, allowing customers to take part in the development of the box, allowing companies to cardboard, the path of rapid development and better, because there are customers really need.

First, you must create a database of material and design knowledge. The implementation of the design library of materials that can enrich the knowledge of the designer in order to stimulate more creative inspiration. This is the creation of design skills, or pack of the knowledge base designer to understand the needs of customers involved the production of packaging products, the advantages and disadvantages of the machine, and so on, the production of products designed to meet the full needs of customers. He must analyze the needs of the knowledge of design and equipment, as well as classify and organize. As a designer, the knowledge and the necessary equipment can be used to discuss the advantages and disadvantages. Therefore, the fact that the basis for the design of the library entry, data entry of customer contribution to knowledge and design skills.
Second, the interaction of software and processes. If the designers have done preliminary work, design work was really a cardboard box under the "boot." You can imagine the design work is a closed process, our understanding of knowledge and skills to develop a package of products, research and client, the cardboard boxes, cardboard, designed to show customers the tools to use the drop manufacturing.The software support for this volume procedure greatly increases the speed and quality of the design box.
There are many structural design software for carton box design, the most impressive carton packaging design software is Packmage CAD. Graphics programs include AI, Photoshop, etc., which is not sufficient, able to develop tools for business cards on their own information management system as a system of scientific research, production analysis of customer data, the box design of compression systems to meet our needs into a farce.
First, we got a customer, the system study and analysis of customer surveys, data collection and site to find clients an implicit request to the client system to improve the analysis of the studies, the use of "Analysis of research data about customers, with the requirements of the manufacturing process of various parameters needs of customers who use these data in the system with material substance, capable of identifying materials that meet the needs of clients. In order to choose the appropriate structure and modeling when she meets the needs of customers. You can use the software in the construction of the block. Structural design and Graphics can be synchronized, as well as design and graphics will be implemented in stages. This can significantly improve worker efficiency design to save time.
In fact, software development, the structural characteristics of the display for more than cardboard, like Packmage CAD 3D, it is easy to see carton and modeling. It also offers advanced 3D software to allow customers in the design process to include card very well. In particular, graphic design, illustration and fine print to change things replicates very painful, because it differs from the 3D-display of their intentions. Software-based maps to show customers and allows customers to better understand the needs of their packaging.





With the strategic adjustments to adapt the organizational structure, the designers of cardboard in front of a large number of people and companies in various sectors and the needs of customers, reduces design time, was committed in relation to the modularity and information. Good working processes and software developers to do more with less, which makes the courage of information technology in the design of the package. However, the board design informational not so simple, can be solved with some software. What should I do to implement information technology in the design of the box? With regard to the needs of the project works? It requires good governance and strikes in the software life-like motion of the software design process.

The size design of the corrugated box

The structure of the size of the corrugated cardboard box is determined, it is necessary to large internal diameter of the objects, characteristics, and the tolerance of the product itself, as well as the inner assembly to package or a combination taken into account. We should also consider using different accessories to protect the contents of products. This requires a number of factors in the shape and position of the structure of the position of the box to take into account the sizes.
Corrugated box specific project, usually the size of the diameter of the length, width, depth with mm.
(A) of length (L) of the window size at the end of field;
(B) Width (B): a small piece of the side window at the end of the field;
(C) Depth (D) formed by the back of the box.
The dimensions of the corrugated structure elements of the box model contains the size of inner diameter, the size of production and the dimensions of outer diameter. The size of the outer inner diameter of the corrugated interior of the container body, and the size of the diameter dimensions of the corrugated box equal to the thickness of corrugated cardboard with the actual volume of the production of production of corrugated cardboard retained cardboard boxes in the size of the size of the manufacturing process is equal to the thickness of the corrugated cardboard an inner diameter sized to add corrugated box.
The factors that determine the size of the inside diameter of the corrugated box, is about the maximum diameter of the content and the tolerance factor, the organization of content, content sections, and the size of the buffer. The inside diameter of calculating the following formula:
 Xi = d + (w-1) + k '+ T
Xi is the internal diameter of the corrugated cardboard box, Xmax, the maximum diameter of the content, R is the amount of content to provide a compensation amount of the size of the inside diameter of the corrugated cardboard box, T is a part support or a buffer. "
Production dimensions is calculated as follows:
X = X + m + k
X is the size of the production, the size of the inside diameter Xi, the thickness T of corrugated cardboard, the correction factor k-.
The size of the outer diameter can be calculated as follows:
X0 = X + K
Solution Design begins on the actual state of production and packaging, packaging design of the form factor and internal accessories are based on scientific principles. It must ensure that the structure has sufficient strength, hardness and resistance to any environment. We need the following two aspects, the purpose of packaging, a primary function of security products, another important feature of the package to meet today, such as transportation, handling characteristics.
Thus, the size of the drawing area corrugated very important work in the construction of corrugated cardboard. Protective cartons and in good shape, must be qualified, particularly for packaging with the function of sales packaging and transport containers, design is a reasonable size corrugated box is key. Because of changes in the size of a box of various performance classes will directly affect change. In short, the design of corrugated packaging, depending on the use of technical equipment, production process consists of several waves of corrugated cardboard and the type of goods, and the inner nature. Decorate for the manufacture of corrugated boxes, goods and products to protect, the only way the structure and size of the board design of learning content.

With an increase in the production of corrugated boxes in various fields in recent years, the functions are also indicated higher requirements. Structures made of corrugated cardboard, especially in the storage time of transport, of a reasonable size, shape and distribution of materials can not only reduce costs, provide the best packaging solutions, but also the best protection for effective long-term stress. In these circumstances, the structure and size of the drawing area corrugated increasingly important.
Pleated window design begins with the type of specific products and models. Make sure the design patterns of the box and calculating the size of components. International Models of corrugated boxes are two standards, the standards FEFCO and Japan, American National Standard. Must be sufficiently account for the development of corrugated cardboard or corrugated boxes choices, including channels such as layers of cardboard, paper specifications, which were clearly defined in the rules.