Product packaging design is not just a matter of aesthetics, most importantly, to
introduce the properties of the product with the help of visual images. To
establish and stabilize their position in the market and, ultimately,
to improve packaging design sales.A success, resulting in the
organization for the development of new, experiencing a new market. Thus, packaging design, and not just a beautiful decoration. Function in a competitive market has played a role included should not be underestimated. Successful
package design is not just, it must be the result of co-founder of
visionary entrepreneurs and designers to be professionals.
The
meaning of innovation is an important design element concept.Innovative
packaging design should be clear to information, quality of service, a
single plan for the transfer is enough to show the strength of market
positioning and a sense of stimulation and contains a rich culture of
design. Culture
is a project basis for the development of innovative packaging, it is
only up to the market culture, we emphasize the cultural and innovative
design package expressive, rich in images, but also makes it easy to
understand, with lots of personality.
The innovative packaging design should be rooted in the soil of the nation. Packaging design should be part of corporate culture, as practically and artistically. The innovative packaging design is inseparable from the folk and national identity. We're talking about packaging innovation in the long history of ethnic and cultural construction. Every
nation has its own characteristics: the American luxury, bold,
innovative, classic British Conservatives, the Japanese luxury good,
good, quiet, romantic German, French, subtle and strong. And the Italian imagination, all you can see easily. Keep
the geographical features of national culture and the judicious use in
the design and use it to bring in the internal affairs of the subject
expressed.
Market knowledge and advanced concepts are important prerequisites for the development of innovative packaging. The
market economy is a competitive market, consumer demand is a
diversified, packaging design is not simply to transmit information on
consumer goods to meet, and have the opportunity to walk in the minds of
consumers. The main goal should be to respond to the market, the idea of beauty and consumer psychology. We emphasize that the concept of advanced designers to experiment with products that lead the market ahead of its time. Doors
Inovation not behid, of which only in the depths of society, and to
compare the market and find ways other people do not, deisn innovative
as possible.
Only the innovative design and maintain the viability of the market. The
design of the original study and the study of natural innovation.Of
continuously all the time, the innovation process, sometimes designers
will continue to self-denial and continue to create a new process of
self-organization is based, the developer has to be an endless pursuit
of innovative design package.
The
innovative packaging design is a hot topic in the design, packaging
design should be called truly innovative adequately reflect the creation
of the ideal properties of time is a cultural and ethnic styles,
including the type of activity and characteristics of the product,
privileged and honored to be in resonance with consumers at first sight .
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